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I have a HTML link where in when i click on HTML link a pop up or alert box should appear (showing link name), when i click on the alert box it should navigate to the report (which i have described in link)

Below link is present in HTML :

https://newBranchInSight"+('/Reflector?target=/content/package[@name=''Project '']/folder[@name=''Liv'']/report[@name=''Report_AsAt'']&overridehome=true&params=%26p_pUnit%3D') +( ParamValue( ( "pUnit" )) )+('%26p_Product Hierarchy%3D' ) + ( ParamValue( ( "Product Hierarchy" )) ) +"%26runoptions%3Dtrue%26verticalElements%3D99"")

How can i achieve this?